• New York
  • Berlin
  • London
Content and Code
Oakley advises Content and Code on its sale to IT Lab
Transaction Type:
September 2018
Deal Value:

Oakley Advisory Limited (“Oakley”), the independent corporate finance firm offering specialist advice across the TMT sector, is delighted to have advised Content and Code (www.contentandcode.com) on its sale to IT Lab (www.itlab.com).

Content and Code was founded by Tim Wallis in 2001 and has grown rapidly to become one of the most awarded and accredited Microsoft partners in the UK. The Company is the UK’s largest SharePoint consultancy and Microsoft’s leading Office 365 partner. In 2018, Content and Code was named Microsoft Partner of the Year for Customer Experience.

IT Lab, which was backed by ECI following an MBO in June 2016, is an award-winning IT support and managed services provider (MSP) and is currently ranked within the top five European and top 50 global MSPs. Leveraging its 24/7 IT managed services, hybrid cloud solutions, cyber security, ERP implementation, technology transformation and change portfolio, IT Lab is focused on helping clients operate anywhere, from any device, at any time.

The combined business creates a Microsoft partner which is now capable of delivering a full portfolio of professional and managed services across the core Microsoft technology stack of Office365 and M365; Azure, Dynamics 365 and SharePoint. The enlarged group is approaching £60m of revenue and has a growing team of more than 550 professionals operating from London, Manchester, and Cape Town serving over 700 mid-market to enterprise clients.

Oakley acted as sole financial advisor to Content and Code. The Oakley team comprised James Chapman-Andrews, Managing Director, Marc Horn, Director and Alexandre Beaudet, Analyst.

James Chapman-Andrews commented:

“It is rare that you work on a transaction where the buyer and seller jointly start targeting customers before an outline deal has even been agreed, which shows how good the fit is between Content and Code and IT Lab. Tim, Simon Lawless (MD) and the Content and Code team have done an exceptional job to prominently position themselves both with Microsoft and within the UK enterprise market. The combination with IT Lab is truly exciting and the market opportunity is vast – we wish the combined group every success in future.”

Commenting on the transaction, Tim Wallis, Content and Code CEO and founder, said:

“Finding an organisation which could not only help us compete with the bigger providers in the market, but which also shared the same vision, ethos and culture as Content and Code was a challenge until we began talks with IT Lab. It is clear that this new partnership shares all the ambitions and values that we wanted. I would like to thank Oakley for their help in this deal from origination through to completion. Oakley has excellent industry and technical knowledge combined with substantial transactional experience which was essential to getting the deal over the line.”

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